Approach

+ a collaborative and tailored approach to research

Naime takes a tailored, multi-disciplinary approach to each project, designing a strategy that suits each client’s needs.

Carolyn works with clients to develop a set of objectives and actionable outcomes. A strategic and tailored project plan stems from those needs and the challenge to be met.

A project team is then assembled, comprising specialist consultants.

+ research expertise

Based on a project’s unique needs, the research strategy could incorporate one or several areas of Naime expertise:

+ consulting
+ analysis and reporting
+ qualitative and quantitative approaches
+ online research and moderation
+ desk research
+ large or small scale research design
+ ethnography
+ customer profile and analysis
+ workshops and facilitation sessions

For more information, Contact us.

About Naime

Legendary sources of strategic advice and support

Naime the Duke of Bavaria, was Charlemagne’s most trusted advisor among the12 Peers or Paladins of medieval legend. Besides providing advice, he engaged on Charlemagne’s behalf in various battles and quests. This balance of strategic advice and active engagement embodies the philosophy of Naime’s founder Carolyn Childs in working with clients.

In certain Slavonic languages, Naime means however in the sense of bringing new or interesting information. Again this reflects to Carolyn’s philosophy of bring a fresh perspective to business challenges and opportunities.

Although Naime is European in origin, the archetype he represents exists in most cultures. For example in Hindu legend Siddantha, is a manifestation of the god Shiva who is a strategic advisor to the other gods and fights their battles. This ability to work across cultures is very much the Naime philosophy.